06 abril, 2006

 

MIcrosoft comprando Apple?

Não, provavelmente não, mas essa hipótese é discutida hoje no Dealbook do NYT. Vou usar isso como ponto de partida hoje, tentando explorar a lógica de uma fusão como essa. Veja os argumentos abaixo.
(ah, hoje os slides já estão na intranet!)

Apr. 5, 20061:11 pm
Should Microsoft Just Buy Apple?
Imagine if Coca-Cola agreed to stock Pepsi in its vending machines.
While not a totally apt comparison, it begins to convey the upside-down sensation that came with Wednesday’s announcement that Apple Computer has introduced software that will allow the simple installation of Microsoft’s Windows XP operating system on Apple’s newest computers.
And now that we are thinking the unthinkable, here is one more: What if Microsoft decided to buy Apple?

It is a crazy-sounding notion that was floated earlier this week in an opinion piece in TechNewsWorld. Though it still seems absurd on its face — the antitrust concerns could make such a deal dead on arrival — the idea might be worth revisiting in light of Wednesday’s news that Macs are about to become a much more comfortable home for Windows.
The writer of the TechNewsWorld article, Rob Enderle, argues that even Apple C.E.O. Steve Jobs once said that a partnership with chipmaker Intel was out of the question. But today, Apple computers come with Intel inside. Mr. Enderle also says that both Apple and Microsoft would have much to gain by combining their businesses, or at least forging a broad partnership.
Responding to Mr. Enderle’s article, PC World’s Techlog contends that Apple and Microsoft are not so much complementary as they are like matter and antimatter. A union of the two would defy basic laws of nature, PC World suggests:
Microsoft and Apple are about as different as two major players in the same business can be. Were they to merge, it’s not just that the corporate cultures would be hard to blend. It’s more like there’s nothing there to mesh. Microsoft could never make an iPod; Apple could never make products based entirely around the model of working with other products made by third parties. These two companies, and their leaders, are utterly defined by their differences.
Go to Article from TechNewsWorld>>Go to Article from PC World’s Techlog>>Go to Article from The New York Times>>Go to Article from CNet News.com>>

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